Established in December 2019, Krazy Modz Philippines Inc. runs seven branches, reports more than 10,000 Automotive lighting retrofit completions, and has developed its own Prism Projector.
Quick Read
- Krazy Modz Philippines Inc. began operations in December 2019 and now runs seven branches across Luzon, Visayas, and Mindanao.
- The company reports more than 10,000 completed vehicle retrofits.
- Since 2022 it has developed its own Prism Lenses and Prism Projectors, adding product development to its installation business.
- Its stated approach puts beam control, electrical integration, and alignment ahead of brightness figures.
- An automated system sends calibration and warranty reminders and gives customers online access to service records.
Most buyers judge headlights by brightness. Krazy Modz Philippines Inc. argues that this is the wrong measure. The company says beam distribution, cutoff control, electrical compatibility, and alignment decide whether an upgrade helps a driver or blinds the one coming the other way.
That argument matters because automotive lighting retrofit sits in a contested corner of Philippine road rules. Published reports on the Land Transportation Office’s motor vehicle inspection guidelines describe requirements on headlight color, number, and the ability to light the road adequately at night. Retrofit work is judged against standards like these, not against lumen claims.
Krazy Modz has built its business on that distinction since December 2019. It began as a retrofit installer, moved into its own lighting products in 2022, and now operates seven branches.
Automotive Lighting Retrofit at Seven Branches
Krazy Modz says it started in December 2019 with lighting customization and headlight retrofit work. Its branches are in Timog in Quezon City, Angeles City and Mabalacat City in Pampanga, Guiguinto in Bulacan, Punta Princesa in Cebu City, Buhangin in Davao City, and Lumbia in Cagayan de Oro City. That is four branches in Luzon, one in the Visayas, and two in Mindanao.
They say locations are based on accessibility, customer demand, and regional coverage, with the aim of bringing specialist installation closer to drivers who used to travel long distances for it. It reports more than 10,000 completed automotive lighting retrofit projects, not a small feat in a very niche industry.
Customers drive SUVs, pickups, MPVs, and sedans used for commuting and provincial travel. The Toyota Fortuner and Hilux, Mitsubishi Montero Sport, Ford Ranger and Everest, Nissan Navara, and Isuzu D-Max as common platforms. It also lists Honda, Hyundai, Mazda, Suzuki, and Chevrolet among the makes it handles. It treats each job as vehicle-specific because headlight assemblies, wiring, and mounting space differ between each vehicle model.
From Facebook Page to Product Line
Facebook was where Krazy Modz PH shows its work. They post finished projects, lighting demonstrations, and technical explanations, and answered customer questions in public during live facebook sessions. They say the page remains its main channel for customer engagement, alongside its website and other social media.
The change came in 2022, when Krazy Modz began developing Prism Lenses and Prism Projectors. In automotive lighting retrofit, a shop that installs other makers’ parts competes on labor and trust. A shop with its own product also competes on specification. They describe the move as a shift from installing existing products to defining its own performance requirements, optical configurations, and electrical characteristics.
The Prism Projector Approach
The company describes the Prism Projector as a proprietary system built on total internal reflection optics, a method of directing light with specially shaped optical surfaces. Where conventional projector retrofits use LED chipsets, it says its units use laser chipsets inside that optical design. The stated priorities are light distribution, beam control, electrical load, heat, and vehicle compatibility, with conservative specifications preferred over brightness claims.
Manufacturing runs through selected partners under confidentiality agreements, and the company does not name them. It says it keeps control of performance requirements, configuration, vehicle application, and installation method.
Headlight retrofit remains the main service line in its automotive lighting retrofit business. Fog light upgrades, tail light customization, daytime running lights, and addressable LED and neopixel systems sit alongside it. The company also builds programmable lighting controllers with microcontrollers and mobile app connectivity.
Installation Standards and Vehicle Integration
A job starts with an assessment of the vehicle’s existing lighting, the driver’s habits, and the upgrade the customer wants. The team then selects products, mounting, wiring, and vehicle-specific accessories. In its automotive lighting retrofit work, installation covers mounting, electrical connections, headlight sealing, and integration with the vehicle’s factory systems.
The company says some vehicles need extra electrical parts. A relay-based harness can let the original lighting circuit act as a control signal while the upgraded lights draw power from a protected battery-fed circuit. Decoding modules may be used where the factory lighting monitor expects a particular electrical load. Before delivery, the vehicle is checked for lighting function, electrical behavior, and beam alignment.
After-Sales Records and Calibration
The company runs an automated after-sales system. It sends semiannual notices for complimentary lighting calibration and reminders when warranty coverage nears expiry. Customers can open their service records online after entering a one-time password sent to their registered email address or mobile number. For a product that depends on correct aiming, the calibration schedule keeps the customer in contact with the shop after the sale.
Road Use and Compliance Position
Krazy Modz says it recognizes the need to comply with Land Transportation Office regulations, and that its road-use work centers on controlled light distribution, correct beam alignment, and proper electrical installation. It states plainly that not every custom lighting configuration suits public roads.
Some installations are built only for shows and exhibitions. For those, the company keeps a customer disclosure document that records the intended use and limits of the setup. Its own position is that the document does not exempt a noncompliant configuration from road-use regulations.
Expansion Plans and Market Outlook
Krazy Modz says it intends to strengthen its position as a Philippine automotive lighting technology company over the next three to five years. Its priorities are more proprietary products, tighter installation standards, continued spending on digital systems, and a wider service network. It expects vehicle electronics to grow more complex and customers to pay more attention to beam quality, electrical compatibility, and glare control than to brightness.
The company now has three assets an automotive lighting retrofit specialist needs to compete beyond price: branches in all three island groups, its own product line, and a calibration schedule that brings customers back to the shop. How far the Prism Projector travels will depend on how its alignment and compliance claims hold up as more vehicles on the road carry its lights.
Website: krazymodzphilippines.com
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